Getting the Meeting for MPS in a School District

Let's say you are in Los Angeles.

1. Click on http://www.edweek.org/apps/gmap/
2. Click on any of the Google tags.
3. Get something like the following:

BALDWIN PARK UNIFIED BALDWIN PARK, CA

Demographic Profile BALDWIN PARK UNIFIED National Average SCHOOL SYSTEM — VITAL STATS Students 19,684 2,970 Schools 22 65 Locale suburban 45% of students attend suburban schools STUDENT POPULATION Race/Ethnicity American Indian/Alaska Native 0.2% 1.2% Asian/Pacific Islander 6.1% 4.6% Hispanic 86.1% 19.8% Black (not Hispanic) 2.9% 17.2% White (not Hispanic) 4.8% 57.1% Poverty (Free or Reduced Lunch Eligibility) 69.9% 41.8% English-Language Learners 34.3% 9.7% Special Education 8.9% 13.6%

Graduation Analysis BALDWIN PARK UNIFIED National Average Graduation Rate for All Students, Class of 2006 55.1% 69.2% District Performance Score Captures the district's graduation performance relative to other school systems with similar characteristics. A score of 100 point indicates that the district's graduation rate is exactly as would be expected, based on its size, student composition, and other characteristics. Districts with scores greater than 100 points are outperforming expectations 91.6 points 100 points Ten-Year Trend 2006 55.1% 69.2% 2005 — 70.6% 2004 69.5% 70.0% 2003 58.9% 69.7% 2002 81.9% 69.3% 2001 59.2% 68.0% 2000 60.3% 66.8% 1999 58.8% 66.0% 1998 55.1% 65.6% 1997 59.3% 65.7% 1996 65.6% 66.4% Change over time, 1996 to 2006 (percentage points) -10.5 +2.8 Graduation Pipeline, Class of 2006 Where are students lost? Percent of student lost by grade Details may not sum to 100% due to rounding. 9th grade 0% 31.3% 10th grade 28.5% 26.1% 11th grade 20.8% 18.9% 12th grade 50.8% 23.6%

The email
Given that they are graduating 55.1% of their seniors, I bet someone would respond.

Subject Line
May I show you a new way to lower overall expenses and improve the graduation rate?

Body of email:
Dear abc,

It will only take about 15 minutes. Please get in touch when you think you might have a little free time.

Yours truly,
xyz

At the meeting:
1. Give them a list with links of all the people you've saved a lot of money for.
2. Show them some clickable print that keeps the teachers and students busy learning about current events.
3. Explain how dynamic QR code could solve their attendance, homework compliance and staying in touch with their parents problems.

Then wait for questions.